Maplestory Population

Can anyone explain how this page has almost 1 million views if the game only has a few thousands people online at a time?

What is the population of active users anyways?

http://maplestory.nexon.net/news/new...hed-sneak-peek

Notice the numbers on the top right

Number of views doesn't really equate to number of players. I know quite a few people who saw the page and don't even play anymore.